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Revenue & Growth Leader with 10+ years of experience scaling SaaS, marketplaces, and international operations across B2B environments, with a strong focus on sales leadership and go-to-market strategy. Proven ability to build and optimize revenue engines, lead cross-functional and international teams, and drive initiatives from concept to revenue.

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Experience across SaaS, Retail Tech, FinTech, and Maritime industries, primarily in B2B and enterprise environments.

I bring hands-on experience in building and scaling a startup from 0→1 through growth and toward sustainable profitability.
At SimplyClub,I lead revenue and growth initiatives, consistently exceeding targets and strengthening deal quality and long-term client value.

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As Co-Founder of Seazone (CEO → CRO), I took the company from idea to execution, raising $1.7M, expanding internationally, and leading cross-functional teams. In later stages, I focused on revenue strategy, monetization, and transitioning the business toward profitability under capital constraints.

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I combine strategic thinking with hands-on execution - able to define direction at a high level and deliver results at a detailed level.

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I’m currently exploring leadership opportunities within startups and scaling technology companies, where I can drive growth, product strategy, and revenue at scale.

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Yulia Froiman

Revenue & Growth Leader | CRO |
Sales & GTM | Product & Business Strategy

Building and scaling products and businesses from concept to revenue and toward profitability, combining strategic thinking with hands-on execution.

Key Leadership Highlights

  • Exceeded sales targets by 200%+, leading complex, high-value sales cycles

  • Increased deal size by 40–60% and client value by 15% through strategic sales execution

  • Built and scaled high-value sales pipelines, targeting and closing strategic accounts

  • Founded and scaled Seazone (B2B SaaS) from concept to 60,000+ users and recurring revenue across global markets

  • Raised $1.7M in seed funding and led go-to-market strategy, achieving 200%+ YoY growth

  • Built and led cross-functional and international teams (30–40 employees) across Product, R&D, Sales, Marketing, and Operations

  • Drove international expansion, establishing operations in Greece and partnerships across six countries

  • Led transition toward sustainable profitability under capital constraints

  • Managed a distributed workforce of ~300 operational staff across multiple regions

  • Represented the company in 25+ global industry events, strengthening partnerships and market presence.

EXPERIENCE

EXPERIENCE

2023 - Present

Revenue & Growth Lead

Driving revenue growth and client expansion through sales, retention, and product-led initiatives across strategic accounts.

  • Exceeded targets by 200%+ and increased deal size by 40–60% through strategic sales execution

  • Designed and scaled data-driven loyalty and retention programs across multiple industries

  • Built and executed upsell and cross-sell strategies, increasing product adoption and client value

  • Collaborate cross-functionally with Product, R&D, and Customer Success to align product with business growth

2020 - Present

Co-Founder | CEO → CRO → Advisor

Built and scaled a global B2B SaaS platform from concept through growth and toward profitability.

  • Scaled to 60,000+ users, raised $1.7M, and drove international expansion across global markets

  • Led cross-functional teams and owned product, go-to-market, and overall business strategy

  • Built initial revenue streams and sales strategy, validating product-market fit across markets

  • Took ownership of revenue strategy and led transition toward sustainable profitability under capital constraints

2016 - 2020

VP of Business Development & Finance

Led revenue growth, financial operations, and large-scale international workforce management.

  • Managed €30M financial operations and drove growth through international partnerships

  • Built and managed a distributed workforce of ~300 operational staff across multiple regions

  • Improved operational efficiency and scalability across the organization

2013 - 2016 

Project & Account Manager

  • Managed a portfolio of ~200 B2B clients, driving revenue growth through upsell strategies and improving onboarding and client lifecycle processes.

EDUCATION

EDUCATION

2010 - 2013

BA in Business Administration & Management

Center for Academic Studies Or Yehuda

2014 - 2015

One-year course BI and Big Data training

John Bryce

2023

Product Management Course

Product Experts

2025

Executive Leadership Program

BAR-EL Center

2026

Negotiation & Influence

Reichman University (FORE Program)

Advanced AI & Business Applications

AI Experts

2026

Ongoing

Languages

LANGUAGES

Hebrew

Mother Tongue

English

Advanced

Russian

Mother Tongue

SKILLS

SKILLS

Revenue Growth & Sales Leadership

Go-to-Market Strategy

& Execution

 

Customer Retention

& Loyalty Strategy

Strategic Partnerships & Negotiation

Leadership of Cross-Functional & International Teams

AI, Automation & Scalable Growth Systems

EXPERTISE

EXPERTISE

BUSINESS DEVELOPMENT & GROWTH

STRATEGIC LEADERSHIP & TEAM MANAGEMENT

Built and scaled a global B2B SaaS platform to 60,000+ users and international operations. Led go-to-market strategy, revenue growth, and expansion across multiple markets.

Led cross-functional and international teams across Product, Sales, Marketing, R&D, Support, and Operations. Managed a remote team of ~30 employees and a distributed workforce of ~300 operational staff across multiple regions.

PRODUCT & REVENUE STRATEGY

Owned end-to-end product and revenue lifecycle, from strategy to execution. Focused on product-market fit, monetization, retention, and building scalable revenue engines.

CONTACT

CONTACT ME

Thanks for submitting!

Revenue & Growth Leader | CRO |
Sales & GTM | Product & Business Strategy

Phone:

+972 52 833 6421

Email:

Address:

Israel

Date of Birth:

June 6th, 1986

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